TIFFIN BBA COURSES

 

 
 

Tiffin’s BBA courses are based on the constant use and practice of case studies, a learning technique developed at Harvard Business School.

 
 
 
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What courses will you study during these four years?

TIFFIN Core Curriculum

 

 
 

ENG141 Introduction to Rhetoric and Academic Writing

In this class, you will develop skills in summary, synthesis, and argument writing, while also being introduced to college research. You might be taught these skills through a variety of rhetorical modes (pro/con, cause/effect, comparison/contrast, etc.) and/or through rhetorical analysis (ethos, logos, and pathos). Emphasis is placed on: developing essays characterized by strong thesis statements, focused, coherent, and logically ordered paragraphs, correct grammar and correct documentation in APA style.

COM130 Introduction to Communication

Oral Communication and Presentation is a course in spoken communication that emphasizes on public speaking and small group communication.

You are required to prepare a group presentation, two speeches and go through a series of practical exercises and tests.

MAT273 Applied Statistics

A study in descriptive and inferential statistical methods that aid decision-making.

In this course, you can learn the following topics: normal probability distributions, calculation of parameters from a universe, calculation of statistics from a sample, hypothesis testing, regression and correlation.

ENG142 Rhetoric and Academic Writing

This course provides instruction in persuasive and analytical writing, research through critical reading and analysis of texts, and the practice of rhetorical and analytical strategies that can be applied across various disciplines.

Through reading, discussion, critical analysis and instruction in locating and evaluating resources, you will practice a range of approaches to academic writing.

MAT181 College Algebra

The course topics include functions and graphs, polynomial and rational functions, exponential and logarithmic functions, matrices, and sequences.

PHI110 The Art of Reasoning

This course introduces students to philosophy through a study of the art of reasoning, which is essential in any field or endeavor that requires clear, skillful and critical thinking.

You will learn how to classify concepts, formulate definitions, analyze, construct and evaluate propositions and arguments and identify common fallacies in reasoning. The study is oriented towards practical applications and involves a variety of skills in the analysis and evaluation of reasoning in daily life, scientific inquiries and professional fields.

 

Business Core Curriculum

 

 
 

ACC201 Survey of Accounting

An introduction to the fundamentals of accounting from the user’s perspective.

You will see that the primary emphasis is the relationship between cash flow and accrual based income measurement. The course also includes financial reporting requirements and standards.

ECO222 Principles of Microeconomics

A study of microeconomics (the “parts” of the economy), concepts and principles, international trade, and current issues in microeconomics. Required for all majors in the BBA.

LAW211 Business Law I

An examination of civil versus criminal law, along with the process and their interrelationship.

In this course, you will also examines the application of the Constitution to business, with particular emphasis on the court system and administrative agencies. Substantively, the content areas of torts and contracts will be examined.

MGT201 (w) Management of Organizations

This course will provide an overview of the internal workings of an organization.

It will survey the functional areas such as finance, marketing, operations, information and decision support systems, plus human resources. The course will also examine the nature of the managerial job. This is a writing intensive course.

Internship (ACC470, MGT470, MKT470)

Provides the student with on-the-job experience in varied aspects of accounting (ACC470), management (MGT470) or marketing (MKT470). Hours and work assignments will be arranged on an individual basis.

For the marketing internship, you will work in some aspect of the marketing field, like retail or wholesale, advertising, promotion or distribution, under the guidance of a faculty member. This real-world experience will contribute directly to your major area of marketing interest. Work assignments are arranged on an individual student/company basis.

 

ECO221 Principles of Macroeconomics

A study of macroeconomics (the “whole” economy), concepts and principles, plus current issues in macroeconomics. Required for all majors in the BBA.

FIN301 Business Finance

This course will focus attention on the tools and concepts for financial decision making in five broad areas: financial management, valuation of financial assets, capital budgeting, capital structure, and working capital management.

The study includes the time value of money, capital budgeting, sources of long-term capital and short-term financial management. Other topics you will discover are: financial ratio analysis, organization of financial markets and international (global) finance.

MKT151 Introductory Marketing

This course exposes the student to the vocabulary of marketing and introduces many of the major principles and theories of the discipline.

In this course, you will focus on marketing’s relationship to the other business functions and on marketing function management as opposed to day-to-day marketing operations.

MGT495 (w) Organizational Strategy

An advanced course, designed to integrate the functional concepts and techniques from the foundation courses in the curriculum.

This provides you with a thorough appreciation on the role of a general manager, with emphasis on strategy formulation and implementation. This is a writing intensive course.

 

Management Core Curriculum

 

 
 

ACC228 Managerial Accounting

This course is designed to provide you with information that will help you with directing and controlling operations from within the organization.

Emphasis is placed on corporation reports, statements, schedules and summaries prepared for the use of management.

MGT301 Organizational Behavior

A study of the interface between the individual, the formal and the informal groups in organizational settings.

You will focus on individual growth, developing interpersonal skills and understanding group dynamics.

 

CIS312 (w) Information Systems for Managers

Introduces the foundations of information systems and their expanding role in the business environment.

The technology of information systems will be discussed as it relates to supporting the day-to-day operations of an organization, with a strong emphasis on the use of it in managerial decision-making. This is a writing intensive course.

 

Managerial Studies Focus

 

 
 

MGT221 Supply Chain Management

This course is an overview of supply chain management and will briefly cover the topics of procurement, lean organizations, Total Quality Management, logistics and materials management.

MGT404 Organizational Theory

An overview of organizations drawing upon the concepts of social and cultural anthropology, political science, strategic management and organizational behavior.

Topics covered will include organizational types, structure and design, culture, power and conflict and also environmental relationships.

MGT351 (w) Managing Diversity in the Workplace

In the context of growing multinational enterprises and the increasing diversity of the American workforce, this course deals with gender, racial, age, cultural and other differences in the workplace.

You will focus on being open, sensitive, fair in dealing with differences and on using diversity as positive force within organizations. This is a writing intensive course.

 

MGT317 Human Resource Management

A study of the human resource function in business, with major areas of study including staffing, recruitment, training and development, wage and salary administration, job analysis and evaluation and labor relations.

MGT411 International Management

This course focuses on business across national boundaries. Topics covered include: functional areas of management in MNES, impact of policy, society, economy, geography on the international business environment and global strategic management.

MGT359 Small Business Management

A study and analysis of the problems in operating a small business. Additionally, you will also discuss the how’s, what’s and why’s an individual would consider in developing their own business.

All areas of managing an entrepreneurial operation will be covered, such as marketing, finance and financial controls, government regulations and strategic planning.

 

Minor / Open Electives

 

 
 

SCS220 Introduction to Leadership

This foundational course introduces students to concepts and theories of leadership to help them develop the skills that are necessary to becoming leaders in the workplace, community and larger global society.

You will see this course putting emphasis on the relationship between theory and leadership practice, along with the moral and civic responsibilities of leadership.

ECO424 Global Trade

A study of international trade and the geographical, economic and nationalistic characteristics that challenge the firm embarking upon global trade. You will focus on the multinational corporation (MNC) or global business, pursuing trade in a very dynamic world economy, which is guided/ influenced by national, regional political and economic considerations.

 

MKT404 Global Marketing

This course examines the increasingly global nature of marketing management and addresses the issues involved when organizations expand into the arena of international competition. Particular attention is paid to the differences between cultures and the importance of sensitivity towards them.

MKT252 Buyer Behavior

This course introduces the basic processes of decision-making and its influences upon it by both individual consumers and organizational buyers. Moreover, you also go through the implications of such information towards the development of marketing strategies.